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Seller’s Checklist: 10 Steps to Selling a Home

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 If you’re planning on selling your home in the coming months, this checklist will take you through the step-by-step process you should be following.

1. Determine whether you’re ready to sell.

2. Calculate your selling expenses.

Open folder with visible diagram lying on desk and hands pointing at it.

3. Strategize your sale

  • Ask your broker time of year to sell your home. This will depend on your property type and price range.
  • Interview three reputable and locally specialized real estate brokers to list your home on Centris.
  • Look out for signs of a bad real estate broker!
  • Negotiate terms of your listing contract, such as commissions and termination date.
  • Discuss a marketing strategy with your real estate agent, highlighting the most attractive assets of your property.
  • Get your documents in place and give a copy of each to your broker
    • Seller’s Declaration 
    • Condo Association Rules and minutes
    • Former Act of Sale
    • Declaration of Hypotec
    • Municipal Tax declaration
    • School Tax declaration
    • Blueprint
    • Certificate of Location

4. Determine your home’s value and set a price.

  • Ask your broker for a comparative market analysis (CMA) to determine the market value of your home. This value will be based on
    •  Comparable homes in your area with similar square footage, construction, age and condition that sold within the past year.
    • Listings for homes for sale in your area.
    • Average cost per square foot in your area.
    • Special and unique attributes of your home, such as private balconies, architectural details, inclusions.
    • Current market trends and time of year.
  • Consider easy and cheap ways of boosting your home’s value. 

5. Advertise and market the home.

  • Organize a photo shoot with your broker or agency photographer.
  • Run through your marketing plan and select the best channels of communications between
    • Online advertising
    • Print advertising
    • Email advertising
    • Internal networks
  • Target the kind of demographic that would be most attracted to your type of property and neighbourhood.
  • Communicate the special benefits of your property compared to other listings available in the area.


6. Prepare and stage the home.

  • Declutter and de-personalize your home. Sell, donate or trash everything you don’t need.
  • Plan for necessary repairs.
  • Make improvements to increase your curb appeal.
  • Paint interior rooms white or light, neutral colors.
  • Fix up your kitchen if needed. Keep in mind that the kitchen is the most important selling point in your house.
  • Turn your bathroom into a mini-spa, removing all personal belongings and partly-used toiletries.
  • Rearrange furniture to maximize the sense of spaciousness and functionality.
  • Give each room a specific and well-defined function.

7. Prepare for showings and open houses.

  • Keep the home in show-ready condition at all times.
  • Deodorize your carpets, especially if your household includes a furry friend.
  • Open all the windows and blinds during showings
  • Switch on all the lights before your guests arrive
  • Put up signage in the area to advertise your open house.

8. Review offers to purchase.

  • Check that each offer includes the proposed offer price, pre-approval letter, contingencies, proposed closing date and offer expiry date.
  • Discuss the results and compare offers with your broker.
  • Have a strategy in place for lowball offers.

9. Make counteroffers and negotiate.

  • Approach each offer as an opportunity to negotiate.
  • If you won’t budge on price, consider non-monetary incentives, such as offers to include furniture, appliances, window treatments or lighting fixtures.
  • Discuss the offer and its justification with the buyer’s agent.
  • Set a closing date and move-in date in your counter offer.
  • Finally, accept an offer.

10. Prepare for the closing

  • Schedule in the buyer’s inspection.
  • Book your movers and plan for your move
  • Remove the last of your belongings from the home
  • Book your notarization date
  • Finalize the act of sale with the buyer’s notary.


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